The abstracted shape of the butterfly has been designed to create numerous high value real estate potentials on the pristine water of Yazhou Bay. Carefully crafted, the elements of the butterfly work together, forming unique opportunities that are identifiable, iconographic and economically sustainable. Although each phase caters to a specific market type, the overall design of the butterfly master plan achieves a high level of synergy between public interest spaces and demographic identities.
Phase One: Exclusive Marina Zone
The beginning phase for Serenity Bay will include the Enterprise Headquarters Club Zone and Residential towers with open spaces that interweave along the waters edge. Canals link the central parts of this phase with the exclusive marina and enable hydrologic flushing for optimum marina water quality. The marina edge includes a public promenade with retail, dining and entertainment options. An artificial beach anchors the residential clusters to the vibrant and active marina.
Phase Two: Waterpark Adventure and Eco-Village
This wing of Serenity Bay offers a diversity of lifestyle experiences catering to a combination of luxury residential properties and themed touristic accommodations. Slender residential towers, showcasing green terraces with overlooking views to both the exclusive marina and open seas, nourish seasonal market demands via timeshare opportunities and year-round living. Closer inland on this wing is the themed Waterpark Adventure strategically located to the Serenity Bay entrance and in close proximity to major transportation routing.
Phase Three: Cruiser Island
Cruiser Island is the urban core of the project and features attractions for visitors and residents alike. After docking at the cruise ship terminal in the morning, visitors will enjoy the world-class duty-free mall. As the day progresses, tourists continue along the gracious car-free plazas to take in culinary experiences at Food Street. The sun sets and passage to the sister island containing the Crystal Butterfly Chapel and sculpture gardens becomes magical. Afterwards, as the light fades, guests make their way to the Boardwalk and look into the marina; the full day of activities is made complete by the transcendent water show and light parade.
Phase Four: Cultural Heart
If Serenity Bay is comprised of four special interest islands, the Cultural Heart is the union of these lifestyles into a memorable and identifiable experience. The bold architectural gestures of The Aquarium at Serenity Bay and Ocean Sports Center anchors one end of the island and draws visitors through the green heart featuring botanical gardens, aviaries and performance venues. At the other end of the green heart, highly visible to approaching sea craft is the South Sea Training and Convention Center and Aero-themed Hotel with sea plan docks and resort style artificial beach.
Phase Five: Resort Wing
The great beauty of the butterfly shape is present in the outermost wing here designed as a Premiere Resort Properties Zone. This area crafts unique and valuable properties where none other exists featuring a High-end Boutique Resort, an Eco Resort, Exclusive Residential Towers and a South Sea Themed Hotel situated closely to artificial white sand beaches.
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